Talk
We discuss your studio, how bookings and payments run today, and what the new site needs to do. No order is placed and nothing is charged.
Coded for Beauty
Bespoke websites and booking systems for beauty businesses worldwide.
Behind the Defined PMU website and booking system.
Bespoke websites and booking systems for beauty businesses worldwide.
Behind the Defined PMU website and booking system.
Bespoke websites, booking and client workflows for beauty businesses.
A permanent makeup studio in Helsinki, taking bookings on its own site. Designed and built by Coded for Beauty.
Website view: the desktop home page.
A site that shows the work, and bookings that arrive without messages going back and forth.
The website, the four-step booking flow, the health questionnaire and the aftercare pages.
One treatment choice sets the length, the price, the times offered and the form the client receives.
Founder & CEO
Websites and booking systems built around your studio.
Coded for Beauty brings your website and booking experience together, with a design shaped around your treatments, your clients and your brand. Magnus leads each project, from the first conversation through to launch.
One made-up appointment, from a client choosing a time to the message that follows. Nothing is booked, charged or sent.
Choose your treatment
Each treatment carries its own length and price, so the calendar knows how long to hold.
Pick a time Lip blush, 2 h 30 min
Only the times that are genuinely free appear, with your notice period and the gap after each appointment already applied.
Confirm the appointment
A studio can take a deposit, the full price, or nothing at all. Card payments run through Stripe, in your own account.
Booked
The appointment is in the studio calendar, the confirmation has gone out, and the intake form is on its way to the client.
This week Example Studio, one practitioner
Amelia R.Lip blush · Saturday 4 October, 11:00
Selecting an appointment opens its details and its form. Health answers sit behind their own screen, opened on purpose.
Amelia R. Lip blush · Saturday 4 October, 11:00
Confirmations, forms and reminders come with Website + Booking. Pre-care and aftercare sequences are part of Clinic System.
Enquiring starts a conversation, not an order. Nothing is paid until the scope is agreed.
We discuss your studio, how bookings and payments run today, and what the new site needs to do. No order is placed and nothing is charged.
You receive a written scope, price and timeline, with any third-party costs named. Work starts when you accept it and pay the first half of the fee.
The website and the system are designed together, phone first. You review at each decision point, within the revision rounds of your package.
The second half of the fee is due before launch. Then domain setup, testing, analytics, a walkthrough of everything you will use, and the site and its accounts in your name.
Two fixed fees and a clinic system scoped to the practice. What changes is how much of the business runs on the site.
Every package includes a bespoke one-page website designed around your studio, built phone first, with copywriting, gallery, about, FAQ, map, contact and analytics. The packages differ in where bookings, payment and client forms run, and in what you see behind the scenes.
| Compare | The Website Your bookings already run elsewhere, and stay there. £399Fixed fee Live in 7 to 10 working days | For solo studios Website + Booking One practitioner taking bookings on their own site. £599Fixed fee Live in 10 to 14 working days | Clinic System A team, more than one room, or more than one calendar. From£999Starting price, scoped per clinic Timeline agreed before the project starts |
|---|---|---|---|
| Booking | Your existing platform, linked from the site | Built in, with live availability; one practitioner | Built in, for several practitioners or locations |
| Payment | Through your current platform | Stripe deposits or full payment | Stripe, with payment history kept |
| Client forms | Not included | One intake or consultation form | Questionnaires and consent capture |
| Emails to clients | Not included | Confirmations and reminders | Plus pre-care and aftercare sequences |
| Studio view | Your platform’s own | Appointment list, each with its client’s form | Full studio dashboard |
| Availability rules | Set on your current platform | Treatment length, notice and buffers | Advanced, with rescheduling and cancellations |
Prices in GBP. International projects welcome.
Two payments. 50% to begin, once the scope is agreed, and 50% before launch. No retainer, and enquiring commits you to nothing.
Third-party costs. The fee covers the build. Domain, hosting, email and payment processing are ongoing charges, paid directly to those providers in your name.
Anything else? Let’s talk about your studio
Yes. If your bookings already live in Fresha, Treatwell, Timely or anything similar and it works for you, The Website links to it rather than replacing it, using the platform’s booking link or embed. Website + Booking and Clinic System replace it with booking on your own site, where availability, client forms and emails run together.
Yes. Every site is designed for one business, starting from its treatments, its space and how it wants to be seen. Nothing is assembled from a theme, and no two sites share a layout.
Your treatments and prices, a little about the studio and your clients, your logo if you have one, and photographs of your work and your space. Good phone photography is usually enough. The copywriting is included in every package. Delivery targets assume this material arrives when it is asked for.
You get a written reply with the package we would suggest, a written scope, price and timeline, and the next available start date. Nothing is ordered or paid at that point. Work begins when you accept the scope and pay the first half of the fee.
Nothing to us: the fee is one-off, and there is no retainer or monthly charge. Domain, hosting, email delivery and payment processing are paid directly to those providers, at their prices, for as long as the site runs. They are named in the scope before you agree to anything.
During the project, changes are handled in the revision rounds of your package: one with The Website, two with Website + Booking, and a plan agreed for a Clinic System. At launch you get a walkthrough of everything you will use, and the site and its accounts are yours to run. Work after launch is quoted separately before it starts; there is no ongoing support contract.
You do. The domain, hosting, email and payment accounts are opened in your name from the start, so nothing has to be transferred later, and on the final payment the finished site and its files are yours. If you already have a site, the domain comes with you and the old pages are mapped to the new ones so search results and existing links survive.
The Website targets 7 to 10 working days and Website + Booking 10 to 14, assuming content and answers arrive when asked for. A Clinic System gets its own timeline, agreed before the project starts.
Tell us what you have in mind. We’ll discuss the right fit before you commit.
Prefer to write? hello@codedforbeauty.com
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